RE/MAX, LLC is engaged in the business of developing a network of affiliated real estate brokerage offices throughout the United States, Canada, and elsewhere. These offices offer high quality real estate services to the general public under the name “RE/MAX” and other trademarks and service marks (collectively, the “RE/MAX Marks”). The distinguishing characteristics of the RE/MAX system include, among other things, distinctive sales and promotional materials, centralized advertising, promotional and referral services, proprietary procedures, and a high commission concept. The high commission concept devised by RE/MAX, LLC enables a real estate sales associate whose license is registered with a RE/MAX office and who works under the supervision of a RE/MAX broker (“Sales Associate”) to retain a very high percentage (typically 90% to 95%) of the commissions and fees earned for providing real estate brokerage services instead of sharing more of those amounts with the office, which is customary in the real estate industry. In return for the right to retain a very high percentage of their commissions, however, the Sales Associates must pay certain fees to the RE/MAX office. These fees include the Sales Associate’s personal expenses and pro rata share of general office overhead, a fixed monthly management fee and monthly marketing fee, and a transaction fee. Your income is derived in part from your share of the fees and general office overhead you charge each person whose license is registered with the Office.
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Who we are
RE/MAX Holdings, Inc. operates as a franchisor of real estate and mortgage brokerage services in the United States, Canada, and internationally. It operates through four segments: RE/MAX Franchising, Motto Franchising, Marketing Funds, and Other. The company offers its real estate franchise services under the RE/MAX brand name; and mortgage brokerage services under the Motto Mortgage brand. It also provides real estate technology solutions. The company was founded in 1973 and is headquartered in Denver, Colorado.
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